November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Where Viewers Watched Coverage of Hurricane Milton

Hurricane Milton’s landfall on Florida’s west coast occurred on Wednesday night, and viewers were glued in to witness its ferocity as the cable news networks offered blanket coverage of the storm. The big three cable news networks combined for nearly 5 million viewers between 4 p.m. and midnight, with the category three storm making landfall…
Adweek Feed