Talk about a hat trick. ABC News, NBC News, and CBS News all saw gains in total viewers and in the advertiser-coveted Adults 25-54 demo for the week October 7. As with the morning shows, Hurricane Milton likely contributed to the rise in viewership for the evening broadcasts. ABC News and NBC News particularly benefitted…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Poppi Will Advertise During Super Bowl 59
Here’s the Roundup for the Week Ending January 24
Progressive Insurance Will Not Return to Super Bowl After Last Year’s Overtime Ad