After 21 years with Omnicom Media Group, Peter Horgan, CEO – Australia and New Zealand, has made the decision to...
Month: October 2024
Nearly two weeks after Hurricane Helene brought untold devastation to the southern United States, the region is facing another extreme...
Seven years ago, some people believed targeting on connected TV (CTV) wouldn’t be possible without cookies. Fast-forward to today, and...
Kiwi outdoor performance wear brand Mons Royale is celebrating its 15-year anniversary and the opening of its new retail store...
Lindsay Morrow, a senior associate brand manager at Kit Kat, was thrilled to announce the candy brand had added another...
Attention metrics’ play to replace viewability is inching closer to reality. And using attention for ad targeting could help advertisers...
Karangahape Road independent advertising agency The Goat Farm has been appointed to work with NZ-owned fibre internet provider Zeronet. The...
The Supreme Court said Monday that it won't hear an appeal from social media platform X over a search warrant...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Curation Nation Chalice, a maker of custom bidding...
AUCKLAND, Today: Karangahape Road’s independent agency, The Goat Farm (TGF), has been chosen to work with 100% New Zealand-owned fibre...