December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Four Square opens with tote bag giveaways

AUCKLAND, Today: Each time a new Four Square store opens across the country, customers receive a unique tote bag showcasing beloved landmarks and standout features from their community.


“The team and I are happy that these are so popular, that the stores have had to not only order more bags but are now painting murals on the stores’ walls to complement them.” – Martin Kilincli


Designed with a modern, expressive style, these illustrations perfectly complement Four Square’s vibrant colour palette, adding a personal touch to each bag.

CREDITS

Creative: Printed tote bags
Company: Foodstuffs NZ, Foodstuffs Creative Studio
Creative Team: Amy Kwong, Samai Azeez, Gabriel Taranto, Stephen McGuigan
Creative Directors: Marc Chetcuti, Martin Kilincli

Four Square
Owned Channels and Retail Marketing
: Saskia White


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