New Zealand Media and Entertainment Regional Head – Northern Commercial, Renata Hayward, has seen her role extended to include responsibility for the company’s Auckland direct commercial team.
In her new role Hayward will be responsible for developing and implementing the commercial strategy across all NZME’s North Island direct markets, growing market share and delivering revenue targets.
James Butcher, NZME Chief Commercial Officer, says Hayward will expertly build upon the potential of NZME’s commercial opportunities in Auckland.
“With her extensive experience in the New Zealand media landscape, Renata brings a wealth of knowledge to our commercial team and is well known for her expertise in building high performing teams. Her leadership, integrity and operational nous has made a huge difference in our NZME Auckland Central office and I could not be happier to have her join us fulltime in the new year.”
Hayward says she’s honoured to be stepping into the role.
“It’s an exciting time for NZME as there has been an uptick in consumer and advertiser confidence in the market. It will be a great opportunity for NZME to build upon its already strong market share and expand its client base,” she says.
Hayward starts her new role in 2025.
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