Harvest, an artificial intelligence tool developed by media agency Good Apple, is redefining how the agency measures campaigns, ultimately helping...
Year: 2024
Since introducing ads two years ago, Netflix’s ad team has clashed with streaming management and studio execs. Plus, “brat” summer...
UnLtd Aotearoa, the social purpose organisation for the media, marketing and creative industry in New Zealand has appointed Sheryl Dunlop...
Although a relatively new development, brand safety has become a standard condition for digital advertising campaigns. These solutions are meant...
Iconic lingerie and sleepwear brand Bendon has appointed YoungShand as its agency for brand, strategy, retail and media, after a...
For a startup, 20 years can feel like a long time. But for e.l.f. Cosmetics, the upstart beauty brand that...
KidsCan has launched a new campaign via The Monkeys Aotearoa, highlighting the dire situation for the growing number of Kiwi...
AUCKLAND, Today: The Sunday Star-Times Short Story Awards celebrates its 40th anniversary, giving New Zealand writers the chance to compete...
To drop all at once or release weekly? That is the question that continues to plague some streaming services. However,...
Some brands--but not many--can get away with "unhinged" as a thematic cornerstone of their advertising. Totino's, best known for its...