AUCKLAND, Friday: DARKHORSE, the leading brand experience, PR, and social agency, has launched a buzz-worthy campaign with the iconic retailer,...
Year: 2024
If you've ever wanted to drink a glass of bourbon in Gotham, now's your chance. Today, Warner Bros. Discovery announced...
The two biggest supply-side platforms (SSPs), Magnite and PubMatic, have started charging publishers additional fees for bespoke programs that connect...
Drew Panayioutou, Pfizer's first global CMO, has announced via LinkedIn that he's leaving the company. Pfizer U.K. president Susan Rienow...
San Diego Comic-Con is back. Between the Covid-19 pandemic and the writers and actors strikes last year, Comic-Con is looking...
The NBA preseason doesn't start until October, but fans already have court-side seats to its legal wrangling with Warner Bros....
Star athlete and former San Francisco 49ers quarterback Colin Kaepernick is no stranger to the cutthroat world of media. After...
Two of the largest conferences in the advertising and media circuit, Cannes Lions and Possible, were both acquired this week,...
A job opportunity to become the country’s first ever Luxury Bed Sheet Tester was just too good for Kiwis to...
Adtech is no stranger to hype--and hysteria. In an industry that moves as fast as digital advertising, marketers are understandably...