Sure, it’s July. But as the 2024 holiday shopping season nears, using location intelligence allows businesses to integrate physical and...
Year: 2024
When mysterious crop circles appear in a field, you probably wouldn’t expect toy company Lego to be responsible. Knowing that...
Google's announcement Monday that it won't kill the third-party cookie in Chrome rocked the ad industry. In the immediate aftermath,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. High Spot Spotify reported its second consecutive quarter...
This year marks a major birthday for Griffin’s and the beloved biscuit brand wants all of Aotearoa to join in...
BuzzFeed's recipe publisher, Tasty, is debuting a new foray into shoppable commerce through a partnership with premade meal delivery service...
Google has hit the brakes on its plan to eliminate third-party cookies. Instead of phasing out third-party cookies by default,...
Vistar Media’s latest trends analysis for 2024 has shown that June played an important role in shaping annual advertising strategies...
After a stronger-than-expected second quarter, which saw net sales increase 3% to $ 12.4 billion, the Coca-Cola Company has raised...
LONDON, Today: The 2024 WOO Expenditure survey covers global OOH spending in 2023 and gives estimates for 2024. It’s done...