Adtech firm Viant today released a new carbon label for digital ads. The label, which shows up as a small...
Year: 2024
If there’s one thing that makes advertising measurement consultant Andrew Covato roll his eyes and shake his head, it’s the...
AUCKLAND, Today: New Zealand Media and Entertainment (NZME) and Milford Asset Management have teamed up in an innovative, multi-channel partnership....
It's Always Sunny in Philadelphia character Mac, played by Rob McElhenney, had a long-running obsession with now retired Major League...
Brian Wieser recently forecasted that, by 2027, linear and streaming TV will lose up to 25% of available impressions. To...
Movie star Jean-Claude Van Damme is known for his fight scenes and for his latest battle he’s chosen to take...
At 15 years old, Kickstarter has helped various projects and creators secure funding to get off the ground. Success stories...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Etsy’s Unwinnable Hand Etsy, the handmade and vintage product...
Over 90 percent of Kiwis could save around $ 400 a year just by switching power companies – if their...
CMO tenure is declining with a median life cycle of about 28 months. But two years is exactly when brand...