Last week’s Adalytics report about Forbes operating a made-for-arbitrage (MFA) subdomain has the ad industry asking itself: How did no...
Year: 2024
Dating app Hinge has found plenty of creative ways to kill off its furry mascot in its "Designed to Be...
TV inventory shrinks as supply paths proliferate. To help organize the chaos, video ad server Innovid launched a new supply-path...
Femtech brand Elvie, known for tackling taboos about women's health, is taking to one of advertising's biggest stages to call...
In moves-that-just-make-sense news, Arielle Garcia has joined digital advertising watchdog Check My Ads as director of intelligence. Garcia made waves...
This thriller-inspired mini-movie from Scott bathroom tissue could've been called "Potty Nightmares: Number 2." Alas, it's not--decide for yourself if...
Subway New Zealand have made yet another bold play to showcase their indisputable value, particularly when it comes to the...
While people tend to drink cognac neat or on the rocks, Hennessy wants to shake things up with a playful...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. When All The Data’s Not Enough Last week,...
AUCKLAND, Today: HMC, a leading public relations and communications firm, has recently welcomed Anna Clausen as Senior Digital PR Content...