January 26, 2025

Programmatic

In a world where nearly everyone is always online, there is no offline.

Here’s Your Guide to 2025 Sundance Film Festival Brand Activations and Events

You’ve come a long way, Sundance. Forty years ago, in 1985, Robert Redford’s Sundance Institute assumed control of the fiercely independent U.S. Film Festival held in the Utah ski town of Park City. Over the ensuing four decades, the annual event–officially rebranded as the Sundance Film Festival in 1991–has become the launching pad for filmmakers,…
Adweek Feed