January 30, 2025

Programmatic

In a world where nearly everyone is always online, there is no offline.

Twenty-Five Years Ago, Tech Startups Blew Fortunes on the Worst Super Bowl Ads in History

You had to see it to believe it, and 84 million people did. There, in the middle of Super Bowl 34 back at the turn of the new millennium–and in the company of the world’s biggest advertisers–was a spot that proclaimed: “This is the worst commercial in the Super Bowl.” Few could argue. Set to…
Adweek Feed