Cardrona signs MOU with Chongli

AUCKLAND, Today: A new partnership between Cardrona Alpine Resort and China’s Chongli District Ice and Snow Association is being hailed as a major win for international ski tourism.

The MOU, signed in China, links a leading New Zealand ski area with the region that hosted many 2022 Winter Olympic events and is now one of China’s fastest-growing ski destinations.

“It reflects our shared belief that great ski destinations are not competitors, they can and should elevate each other for the betterment of the sport and increased enjoyment of our guests.” – Scott McNab

Set to become the biggest ski resort in Aotearoa in 2025, Cardrona will open 150ha of new terrain in Soho Basin—the largest expansion in recent local ski history.

The partnership aims to boost global snow and ice sport participation, with plans to collaborate on athlete development, product design, marketing, training and more.

Speaking at the signing, RealNZ Chief Customer and Sales Officer Scott McNab said the agreement marks a move toward shared progress in the global ski scene.

“It reflects our shared belief that great ski destinations are not competitors, they can and should elevate each other for the betterment of the sport and increased enjoyment of our guests.”