“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Matt Zeiger, VP of Technology, Adlucent. Last year, while I was working at a different marketing agency, I was sitting across from a team of paid social media buyers, talking… Continue reading »
The post What’s Old Is New Again: Eliminating Marketing On Autopilot And Going Back To Basics appeared first on AdExchanger.
More Stories
Fixing CTV Ad Repetition Means Understanding How Ad Tech Enables It
Home sweet home with off-peak energy
Google Is Backing A National Approach To US Privacy Compliance