Agency network WPP is set to double down on growing its artificial intelligence offerings, which will include an investment of $ 317 million (GBP250 million) this year, but it won’t forget about its roots in creativity, CEO Mark Read said. Speaking with ADWEEK ahead of WPP’s Capital Markets Day previewing its plans for the year ahead,…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How NBC News’ Election Night Digital Wins Forecast the Future of Broadcast News
Around the World: AI & Christmas, a Temu crackdown and Aussie influencers
Here’s a Short Roundup for This Week