November 14, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Liquid Death and Dr. Squatch Debut ‘Soap for Psychos’

In a scene that’s played out a zillion times in the long history of soap commercials, a half-naked male model lathers up in a mildly suggestive but still safe-for-work product demo. But what if the well-worn trope got a sinister tweak, and the shredded man in the shower was a serial killer trying to erase…
Adweek Feed