December 19, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

5 Brands That Went Big on AI Marketing in 2024, And What They Learned

Brands went bonkers for AI this past year, as they increasingly adopted the growing number of tools available to facilitate mundane tasks throughout the creative process and create new kinds of work. While consumers still feel conflicted about brands use of the technology, some marketing departments have found savings by leaning on generative AI in…
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