February 24, 2025

Programmatic

In a world where nearly everyone is always online, there is no offline.

Henry Winkler Explains Why His DirecTV Campaign Is ‘For the Birds’

Though DirecTV has become known for its satellite dishes, the company wants to give customers a birds-eye view of its streaming offerings, and Henry Winkler is back again to help. Last year, DirecTV debuted its “For the Birds” campaign, which pokes fun at how pigeons usually like to nest on satellite dishes. At the forefront…
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