The demand-side platform Viant announced an expansion of its supply-path optimization solution for connected TV ad buying. The post Viant...
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On Wednesday, September 6 Spark Arena in Auckland transformed into an elegant and elevated setting worthy of a celebration of exceptional...
For roughly three decades, IBM has spent its late summer with clients in Flushing Meadows, taking in U.S. Open tennis...
The US ad market will be boring next year. In a good way. Brian Wieser predicts stabilization in 2024. But...
Clemenger BBDO has appointed Simon Wassef as Chief Strategy and Experience Officer to expand upon the agency’s existing CX capabilities....
There's no sign of a slowdown for retail media networks (RMN). However, as with any emerging technology, for the brand...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Email Spreads Its Feathers Ultra-trendy CTV networks are...
Auckland-based creative agency Concoction has brought to life the power of a natural product through the ideation and creation of...
The craziness of the internet and the often bizarre beauty and health trends promoted are lampooned by Academy Award-nominated actress...
Publishers are facing enough headwinds to make their heads spin. These challenges mean opportunity for publisher tech companies like Freestar,...