Hoping to cement its lead in the artificial intelligence-powered platform race, Snapchat launched its latest generative AI selfie feature, Dreams,...
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On Tuesday, Surfside, a cannabis-focused data and marketing platform with its own CDP and DSP, rolled out its commerce media...
In May this year, WPP partnered with chipmaker Nvidia to create ads using generative artificial intelligence. Now, numbers are emerging...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Add To CART Instacart filed for its initial...
Phil Eastwood has been appointed as the new General Manager New Zealand of Out of Home media company JCDecaux. This...
Marketing's least attractive quality is acting too desperate for attention. A customer journey must begin with awareness and familiarity, but...
The rapid growth, nearly ubiquitous use, and public interest around generative AI – alongside a shifting social media landscape and...
Co-Founder and partner of independent media agency D3, Alex Radford, shares his thoughts on why media agencies need to be...
Standout media agencies make their clients' marketing dollars work harder through innovative, breakthrough media plans. In an omnichannel world where...
Publicis Groupe Chief Commerce Strategy Officer Jason Goldberg talks commerce trends, how he got into commerce and his podcast, “The...