Programmatic's "unknown delta"--the recent finding that 15% of ad spend seems to vanish into the ether--has sparked efforts to shine...
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AUCKLAND, Wednesday: Sky Network Television has sold its subsidiary Outside Broadcasting Ltd, which films live sports, to global production conglomerate...
Instagram's new Reels feature allows users to record and share 15-second videos that can contain more than one clip. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Agency Woes Dentsu is yet another agency group that...
Encouraging Kiwis to continue to shop local, Visa’s new digital campaign focuses on six small North Island businesses that are...
The media landscape has been transforming dramatically in the past few years, but that was nothing compared to the seismic...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem... The post Comic: Identity Crisis appeared first on...
Following the release of its politically inspired ‘Trumbers’ EightyOne has been banned from Twitter for a campaign criticising US President...
This week, Denny's unveiled a new advertising campaign to say that it's open for business--and making it safe for customers...
Apple has a tendency to ask for forgiveness, not permission. Scratch that. Apple doesn’t apologize. Known for unilateral decision making...