Major acquisitions have recently brought both podcast content and distribution under key players like EW Scripps, Spotify, iHeartMedia and Pandora....
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Remember when WPP CEO Mark Read said he wanted the holding company to be known for creative transformation? That need...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. DTC Playbook, Written A values-driven brand with the best...
LiveRamp has added connected TV IDs to IdentityLink, its cross-device identity graph, the company said during its Monday Q4 2018...
Meredith’s overall Q2 ad revenue grew like gangbusters, but digital ad revenue performance was draggy – and will likely be the...
Facebook CFO David Wehner recently told investors that even if the economy falters, Facebook’s ability to measure advertising returns is...
A data orchestration strategy isn’t the sort of thing you can just pull out of a hat – a fact that...
The amount of online media with audience data attached is shrinking, thanks to Apple, which now blocks third-party cookies in...
As marketers spend more with Amazon, they’re spawning a cottage industry of Amazon-focused ad tech vendors and service partners. Brands...