Since its founding in 2000, Legendary Entertainment’s slate of 50 films has certainly lived up to its name, with a...
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Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
Most marketers don’t trust the data they’re using and they have no simple way to assess its quality.Of the 80%...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Nielsen entered into a definitive agreement on Wednesday to acquire indie attribution company Visual IQ.Terms of the deal, expected to...
Programmatic has been going through its awkward period. Brands are rethinking their investments in the wake of concerns about brand...
Tel Aviv-based Playbuzz has raised a $35 million Series C growth round led by capital investor Viola Growth, with support...
MediaMath CMO Joanna O’Connell will depart the company at the end of the month and return to Forrester, where she...
“The Sell Sider” is a column written by the sell side of the digital media community.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. All In NBCUniversal is making a big bet on...
Tencent doesn’t like it when WeChat is called a walled garden, even though it has all the markings.“This is a...