The video player ad-serving interface definition (VPAID) standard, which was supposed to improve the delivery of digital video ads but...
Programmatic
AppNexus CEO Brian O’Kelley has been waiting 10 years for ad tech to become transparent.Less than a week after Rubicon...
AI-driven marketing automation platform Artsai came out of a two-year-long stealth period on Thursday with plans to help brands cut...
Ericsson is taking the wraps off its DMP for telcos.On Thursday, the Swedish networking giant announced the global launch of...
The French video platform Dailymotion is a fraction of Google’s size – YouTube’s 1.5 billion-plus monthly viewers dwarf Dailymotion’s 300...
When eBay launched 22 years ago as an auction platform where buyers bid on used items, it disrupted online shopping.But...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.AT&T-Time Warner Merger In Doubt The AT&T-Time Warner acquisition seemed...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Former Adap.tv CEO Toby Gabriner, who became AdRoll's president in April, has been promoted to CEO, effective immediately.The company’s founding CEO,...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...