“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. VR Impasse Virtual reality is at a standstill. While...
Sizmek said Tuesday it intends to buy ad tech company Rocket Fuel for $2.60 per share in cash, valuing Rocket...
Winter is coming – for companies that aren’t taking the new EU privacy regime seriously.Ad tech players are particularly vulnerable, said...
Zeta Global, a provider of cloud-based CRM and email marketing services, has acquired Boomtrain, a machine-learning marketing technology startup that...
Sovrn CEO Walter Knapp sat down in a conference room on June 27 and told 27 staffers it would be...
Ask Facebook for access to its data and the official answer is going to be, “Nope.”But under certain circumstances, a...
San Francisco-based startup NovoRoll is doubling down on mobile and outstream video with a $2.5 million injection of growth capital...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Not-So-Close Shave Looks like Procter & Gamble bought a...