Two years ago Hearts & Science didn't exist. Today, it employs more than 500 to serve an expanding roster that...
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Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
Back when real-time auction app Tophatter was founded in 2012, it spent as much as 95% of its user acquisition...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
The mobile data platform Segment on Thursday announced a $64 million Series C round led by the Y Combinator Continuity...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here's today's AdExchanger.com news round-up... Want it by email? Sign up here. AI Push Alphabet is launching a venture fund within Google...
Advertisers and agencies can now buy ads on the Facebook Messenger home screen – but they lack the necessary levers to...
The result of NBCUniversal’s 2017-2018 upfront: Bookings volume increased by 8% to nearly $6.5 billion, according to the company.Although total...
For smaller publishers or influencers, ad revenue isn’t always the strongest path to monetization.Many want direct relationships with consumers. They...
When New York Media charted its digital strategy, it chose not to go local.Instead, the publisher of New York magazine...