Not all network agencies are beholden to their holding company trading desks. Dentsu-owned 360i, for one, “has never spent a...
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Independent media and entertainment agency Media Storm is deepening its client workbench. Media Storm specializes in helping network, cable and...
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. It’s About Trust Facebook’s measurement errors caused little direct damage, but...
A year ago Pinterest was in the process of winding down its sales and marketing services for all but two...
Pandora will launch in-stream programmatic audio ads later next year, although no timeline has been specified. “We’re really excited about...
Glu Mobile wants users who will stick around for the long term. “In the past, a game company could put...
MeUndies discovered a new sales channel on Black Friday: Facebook Live. The underwear company ran a late-afternoon, two-hour event on...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Verizon Hangs On At a Business Insider conference on Monday, AOL...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....