AUCKLAND, Today: Omnicom Media Group (OMG) continues its dominance, scoring 48 points in the latest RECMA report—19 points ahead of...
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Warner Bros. Discovery chief David Zaslav is not the only CEO anticipating that a new president will be "positive" for...
TV measurement is migrating from traditional sample-based systems to solutions built on big data. In other words, measuring TV audiences...
Westfield has unveiled its 2024 Christmas campaign, ‘Feels Like Christmas’, an emotive series of films shining a light on the moments that...
In this special episode of the Marketing Vanguard podcast, host Jenny Rooney speaks with media and marketing legend Gary Vaynerchuk....
AUCKLAND, Today: Will&Sej have teamed up with Haven’t You Done Well in New Zealand. Their partnership began on Facebook Marketplace—Will wanted...
German grocery chain Lidl is taking Coca-Cola's iconic Christmas Caravan head-on in the U.K. The food retailer, which operates more...
CTV advertising continues to drive significant growth for Magnite. That’s all thanks to “increasing programmatic adoption by the industry's largest...
Auckland Design Week (ADW) has announced its return in 2025, and has brought on integrated communications and PR agency Tonic...
Election Night ratings are in and Fox News was viewers' network of choice on Tuesday. FNC attracted 10.3 million total...