Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: The ‘Premium’ Internet appeared first...
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Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
AUCKLAND, Today: NZME is thrilled with a major win at the New Zealand Radio and Podcast Awards, grabbing seven out...
U.S. advertising spending should grow 6.3% in 2024, according to a forecast released by Brian Wieser, an advertising industry analyst...
The rise of AI is rapidly changing the way agencies and marketers must approach media. Technology companies have developed AI...
Robin McDonnell, CEO of Phantom Billstickers, is currently in Hong Kong for the 2024 World Out of Home Congress. He...
The more new FAST channels there are, the harder it is for them to stand out to advertisers that have...
AUCKLAND, Today: Pressing On: the story of New Zealand newspapers, 1921-2000, Ian F. Grant’s second volume of NZ newspaper history,...
AUCKLAND, Today: Sling & Stone, the PR agency for innovative brands, has secured a competitive pitch to represent Domino’s Pizza...
Perplexity, a generative artificial intelligence startup with a $ 1 billion valuation and a big-swing mentality, launched its first paid...
Quantum Jump is getting on board with luxury motorhome and caravan manufacturer TrailLite to lead its marketing and creative work....