Last week, the FTC launched an inquiry into Big Tech’s relationship with generative AI companies. The inquiry is the latest...
Programmatic
Ahead of Change Your Password Day on Feb. 1, password management software 1Password and Ryan Reynolds' agency Maximum Effort have...
Brands are more interested in marketing on YouTube Shorts because YouTube has finally been addressing their biggest ask: to unbundle...
While most Privacy Sandbox solutions are designed to help the internet ecosystem still operate on Chrome once the Google browser...
Even for the most discerning home cook, it's a burden that lays heavy: cooking more pasta than you need. That's...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Reg-U-Later Apple has a history of not quite...
If it seems like upfront announcements come earlier and earlier each year, they absolutely do. The 2024 TV upfront season...
At a panel entitled "Brand vs. Performance," the brand marketing, performance marketing and "versus" portions of that thesis were all...
Having an ad during the Super Bowl broadcast costs a lot of money. Aside from the $ 7 million for...
Bobbie, a mom-founded baby formula brand, signed four-time Grand Slam tennis champion and new mom, Naomi Osaka, to star in...