AUCKLAND, Saturday: oOH Media, MediaWorks, Go Media and Lumo have surfaced from the preliminary stage of the Auckland Transport pitch...
Programmatic
In late March this year, Richard Branson's adults-only cruise line Virgin Voyages wrapped up a short review of its global...
Sling & Stone has been selected to launch the very first JW Marriott hotel in New Zealand following a competitive...
Earlier this month, Apple launched its eco-themed campaign, "Mother Nature." While the initial hype, ranging from fanboying to scrutinizing, has...
“Magic.” Months ago, that’s what I told the AdExchanger editorial team it felt like to play around with ChatGPT, DALL-E...
MarketMedia, The Warehouse Group’s retail media arm, has announced a partnership with oOh!media to launch digital screens in all The...
Ahead of the holiday shopping season, toy company MGA Entertainment has brought a Bratz World augmented reality experience to Walmart...
Healthy habits are hard to form and even harder to maintain, especially after a lifetime of neglecting the advice of doctors...
NEW YORK, Today: Marty O’Halloran is stepping down from his role as global ceo of DDB Worldwide – not DDB...
A brand doesn't need to air an ad during Kansas City Chiefs game to make a huge impact; it just...