After taking the stand as a DOJ witness on Day One of the government’s ad tech antitrust trial against Google...
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Thompson Spencer has been appointed as Wattyl’s trans-Tasman full-service agency, following a competitive pitch process. The agency will be responsible...
Griffin Media has replaced one of its two helicopters, which was destroyed by a tornado, with a state-of-the-art replacement. More...
A new customer loyalty programme, Cashpoints is offering a real-time, collect and-spend initiative for national retailers. It is led by...
Hannah Rahner has been promoted to weekday morning meteorologist for Myrtle Beach, S.C. CBS affiliate WBTW. The station also announced...
Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is...
Investment in vertical video is on the rise, and TVNZ+’s Social Stream opens the door for brand, influencer, celebrity and partnership...
Proving the effectiveness of ad campaigns to clients and, sometimes, the C-suite continues to become a more complex task, as...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Gamesmanship Frameplay, an in-game advertising company, is joining...
AUCKLAND, Today: Expand your social campaign’s reach with TVNZ+ Social Stream, a smart and cost-effective way to turn vertical video...