SSPs including PubMatic, Magnite and Wunderkind are moving ahead with plans to recoup revenue paid to publishers from deals conducted...
Programmatic
We’re more than just a blog!
Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
oOh!media NZ has announced that Katie Smith will be joining the team in the newly created role of Network Performance...
Neither the Portland Trail Blazers, the Miami Heat nor any other NBA team have announced where Damian Lillard will play...
AMSTERDAM, Tuesday: Adidas Netherlands creative director Helen King has selected YoungShand’s the Blind Low Vision NZ campaign (currently running in...
Food and beverage brands have enticed hungry consumers for decades with juicy chicken sandwiches and oven-fresh pizza in TV commercials...
AUCKLAND, Today: One of DDB Aotearoa’s most awarded creative directors has been promoted to executive creative director. Rory McKechnie, who...
Sandra Alfaro recently left DDB Chicago without announcing where she might be headed next. The short mystery is now solved...
AUCKLAND, Today: Independent media agency Sneakers has been appointed as Whitecliffe College’s agency of record in a competitive pitch to...
Meeting new people, especially through dating apps, can be uncomfortable. That's why IRLY does things differently. The app is tailored...
It’s happening folks. The Chrome Privacy Sandbox is going live, third-party cookies will be phased out on Chrome by the...