In advertising, the producer role can be many things, from a facilitator of the campaign creation process to someone who...
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AUCKLAND, Today: TBWA\NZ Group kicked off ANZ’s Auckland FC sponsorship with an electrifying platform, sparking a citywide hunt that got...
WTVD morning anchor John Clark is leaving the Raleigh-Durham, N.C. ABC station after 32 years at there. "After 43 years...
TBWA\NZ Group has launched ANZ’s sponsorship of Auckland FC with a new platform and integrated creative activation that set football...
Only 27% of global advertisers believe their current pay structure with their media agencies is fit for the future, and...
Indicator Sales Consultancy’s ‘Mood of the Sales Leader’ survey is back for its eighth year, offering valuable insight into how...
Paul Caiozzo, who co-founded AI-driven agency Supernatural, is moving to Tombras as chief creative officer at the agency's Knoxville, Tennessee...
During its earnings call on Thursday morning, Disney announced plans to bring ESPN+ content to Disney+ starting on December 4,...
Throughout history, emerging trends in mass media have shaped election outcomes. The rise of TV in 1960 influenced perceptions of...
Principal-based buying – the practice of purchasing inventory in bulk at a discounted rate and reselling it to clients at...