Programmatic agency veteran Adam Heimlich has a new venture whose goal is to be a thorn in the side of...
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A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... The post Comic: Another Bite? appeared first on AdExchanger. AdExchanger
Since The Washington Post opened up its header-bidding wrapper and ad-rendering engine Zeus Performance to publishers last fall, more than...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Travel has been one of the hardest-hit businesses during the pandemic. TripAdvisor, with the bulk of its business coming from...
Apple didn’t kill its ad ID this week, which some see as a cause for cautious optimism. But others view...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ahead Of The Game Facebook was the designated beneficiary...
Did Apple deal a death blow to the IDFA, the identifier used by the mobile ecosystem to understand app audiences?...
AdExchanger Research: The Pandemic Has Changed How Advertisers Think About Data And Tech Investments
AdExchanger’s newest research report, 2020 Industry Outlook: How COVID-19 Reset Digital Marketing, details how exactly the pandemic has impacted technology...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Jane...