Snap is no longer losing users. For the third consecutive quarter, Snap managed to stave user decline. Its Q4 daily...
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Carving out a spot in the ever-crowded direct-to-consumer streaming market is an expensive proposition – and Disney is ready to spend....
<!-- --> AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This week in the podcast studio, Lauren Nemeth tells...
This article is sponsored by GSTV. It turns out fueling up can predict more about consumer behavior than marketers might...
While some of digital media’s biggest stars and flashiest names make big cuts to make their businesses profitable, others are...
Zeotap is launching a global identity graph to try and beat LiveRamp to the punch across the pond. On Tuesday,...
Since GDPR came into effect last year, Google has been at the center of two connected issues around resolving identity...
As brands increasingly implement global data strategies, agencies must get creative about collecting data in emerging markets. Outside of data-mature...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Commerce + Ads Wayfair is expanding its paid media...
Google still brings in the big bucks, but its costs are skyrocketing as well as the digital media giant pushes...