Verve’s big bet on programmatic video last year doesn’t appear to be panning out.This week, less than one year after...
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People love to hate on third-party data, but it’s got at least one fan out there.“It’s incumbent on all of...
Sizmek regained access to its cash this week after Cerberus, the investment firm that owns Sizmek’s debt and now owns...
TV dollars are following eyeballs and shifting to over-the-top.Magna said Friday that its 2018 forecast for US OTT ad revenues...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by Eric...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Unsnapped Snap is launching an ad network that will allow...
The US retail chain Albertsons, which also operates grocery brands like Safeway, Acme and Shaw’s, is accelerating investments in the...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...