Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bespoke Petroleum BP has consolidated its corporate, fuel and...
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As holding companies slump, Accenture Interactive grows.The digital experience agency, a subsidiary of the consulting firm Accenture, grew 35% in...
Starting Wednesday, the Berlin-based mobile data exchange adsquare will offer refunds on the cost of data if the total delivery...
Advertisers want everything at scale: a niche audience, a brand-safe environment, and beautiful, engaging ads.Atlantic-owned publication Quartz, Vox Media and...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. GDPR Cops Aren’t Ready Even the regulators charged with...
Google on Tuesday revealed two products at Google I/O designed to drive app downloads.The first is the ability to show...
Drawbridge, one of the last major cross-device indies, is selling its US media business to location data platform Gimbal, shutting...
Martin Sorrell may be out as CEO of WPP, but he’s not done as an entrepreneur yet.“I’m going to start...
Why would a consumer device giant like Samsung want to get into media sales?It seems implausible and yet that’s what...