"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Asking About Acxiom IPG outperformed its peers in Q2...
Turns out people really like those Snapchat baby face and gender swap filters.The app’s daily active users hit 203 million...
GroupM has a new global boss.Christian Juhl, the former global CEO of Essence, was named global CEO of media buying...
This article is provided by New York Interconnect. In 2017, digital drew more ad dollars than television for the first...
Slow-loading ads are still a perennial problem for publishers.Wise Publishing, a Toronto-based publisher of personal finance content with around 5...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
How does a smaller DSP survive, as the largest buying platforms command more of the marketplace? For Dstillery, the answer...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Mo’ CMO Silvia Lagnado, McDonald’s global CMO since...
Ascential, the company that owns the Cannes Lions festival and MediaLink, just bought a slice of the ad tech ecosystem...