In recent years, buyers have flocked to private marketplaces to avoid the fraud, hidden fees and low-quality ads they saw...
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There’s no rest for direct-to-consumer mattress marketers.“We’re constantly running tests,” said Scott McLeod, co-founder of DreamCloud, a mattress startup housed...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Video Jockeys Amazon has a monster ad business, but it’s...
Amazon’s release Thursday at CES of a free, ad-supported streaming video channel called IMDB Freedive could provide an opportunity for...
An American associate professor of media design is perhaps not the first person who comes to mind as the driving...
Article co-founder and CMO Andy Prochazka will speak at AdExchanger’s upcoming Industry Preview conference on Jan. 23-24, 2019 at the...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Measure Thyself Many TV companies have developed their own measurement...