The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the...
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Advertisers and consumers both love a good binge watch during the holidays, and Discovery Inc. and SpotX have teamed up...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
The EMX exchange, operated by the agency holding company Engine, is offering buyers the ability to transact on its exchange...
In the past year, advertisers on The New York Times have bought ads with increasingly sophisticated targeting parameters, such as...
While B2B marketers commonly rely on white papers and infographics, SAP is starting to embrace branding to stand out amongst...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Marketers Rule Legacy brands rarely choose marketers for broader roles...
OpenX has laid off 100 staffers, a process that started weeks ago and included a massive round on Tuesday. It...
The IAB said Tuesday it has launched a compliance program for publishers and platforms that adhere to its podcast measurement...