Verizon will take a $4.6 billion goodwill impairment charge in the fourth quarter, acknowledging that its Oath business unit has...
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The new WPP, as CEO Mark Read called it during a Tuesday morning investor call in London, will return to...
AppOnboard is onboarding VC cash hand over fist.On Wednesday, the mobile app demo and analytics startup with a platform allows...
AppNexus has been wanting to make its fees transparent, even before it was acquired by AT&T’s ad unit Xandr, but...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.The Dark Side Of Location Data It can be surprisingly...
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here.LinkedIn is on track to surpass $2 billion in ad-based revenue during...
Forrester released a Wave last week examining the emergent location intelligence platform space and here’s your main takeaway: Companies want...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Too Much Of One Good Thing Many American technology giants...
Keith Weed announced Thursday that he will step down from his role as Unilever’s chief marketing and communications officer in...