Data was center stage Thursday at Meredith’s first NewFront since the acquisition of Time Inc. closed at the end of...
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Customer data platform (CRM) capabilities borrow attributes from CRM, tag management and even more traditional data onboarding.Consequently, they are often conflated with...
GroupM’s State of Digital report, released Thursday, predicts a year of CPM inflation and ecommerce growth as the duopoly maintains...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
"On TV And Video"is a column exploring opportunities and challenges in advanced TV and video Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. End Of An Error Cambridge Analytica has shut down....
In its first earnings report as a public company on Wednesday, Spotify said its programmatic revenue was up 94% year...
Hulu told advertisers at its upfront on Wednesday that it’s reached the 20-million-subscriber mark.While 20 million subscribers is a lot...
On Wednesday, Criteo reported revenue of $564 million in the first quarter of 2018, a 9% increase from the same...
Google’s decision last Friday to limit portability of the DoubleClick ID outside of Google’s ecosystem was done in the name...