Facebook’s decision to shut off partner categories and turn down the spigot of data flowing into and out of its...
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Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here.On the podcast this week, New York Interactive Ad Exchange (NYIAX)...
Brands like Uber, Ubisoft and Bayer have evolved their programmatic in-housing tactics in recent years – and all three outlined those...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Spirit Of Competition This summer, the EU is is...
Europe’s General Data Protection Regulation (GDPR) will kill the third-party data ecosystem. Or third-party data isn’t going anywhere. The truth...
Ad buyers are turning to a tool called curated marketplaces to get more reach for their private marketplaces.Curated marketplaces let...
“On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...