2018 was the year Facebook’s skeletons really came skittering out of the closet, and the drip, drip, drip of bad...
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Two years ago, CRM and digital agency MRM//McCann was in a tough place. CEO Michael McLaren stepped down in May...
Amazon is losing its iron grip on the increasingly competitive smart speaker market.Amazon’s share will dip below two-thirds for the...
Advertiser interest in over-the-top is picking up steam and dollars – but cross-platform measurement is lagging behind.Data and analytics company Samba TV...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Building Stories on Instagram and Snapchat is a Sisyphean effort for many marketers. After 24 hours, it all disappears.Brooklyn-based software...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.The Trillionaire Club The campaign to promote Apple Music’s integration...
The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the...
Advertisers and consumers both love a good binge watch during the holidays, and Discovery Inc. and SpotX have teamed up...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...