Paris-based app retargeting platform Adikteev – think Criteo for apps – snagged $12 million in Series B on Tuesday.The company plans to...
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Adobe has placed a new exec in charge of its advertising cloud.TubeMogul’s longtime CMO and head of strategy, Keith Eadie,...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Snaplash Snap sales VP Jeff Lucas, formerly Viacom’s ad...
In an early draft of his prepared remarks at the IAB Annual Leadership Meeting on Monday, Unilever CMO Keith Weed...
There’s no point eating up engineering resources to build technology that can be provided out of the box, Lomit Patel,...
Penske Media, the publisher of WWD, Variety and IndieWire and majority owner of Wenner Media, is doubling down on video...
“On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Apps lean heavily on Facebook for their paid user acquisition efforts, but they also want more control over how and...