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Jordan Cohen’s resume has a clear theme: data-driven marketing.In April, Cohen joined Ladders, a job board for positions that pay...
Programmatic audio has been in desperate need of scale.Pandora hopes its March acquisition of digital audio platform AdsWizz will bring...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
“The Sell Sider” is a column written by the sell side of the digital media community.Today's column is written by...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Now HiringThe overarching trend of brands in-housing marketing technology operations isn’t great for agencies and tech vendors. But one thing...
Facebook’s scale – 1.45 billion daily active users at last count – has been its armor through a no-good, very bad...
The 2018 World Cup has featured an exciting range of upsets and contenders, but some World Cup marketers see early...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....