Ever click on an ad by mistake? You and the rest of internet-connected humanity.On Tuesday, Facebook said it’s going to...
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While P.F. Chang’s first order of business is stir-fry, it’s also cooking up a fresh data strategy to support its...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Find Your Voice Voice search may feel like a...
Tremor Video, one of the earliest video ad nets, has sold its demand-side business to the Israeli mobile ad platform...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
It’s been six months since GroupM launched mPlatform to unify its agencies’ access to data and technology.Since its inception, the...
Lorne Brown, former CEO of Operative and president of SintecMedia, will ascend to the CEO position at Sintec Media. Outgoing...
Brand marketers tend to trail consumer technology habits like an aircraft carrier tracking a fleet of speedboats. And the same...
“Managing the Data" is a column about customer and audience data strategy written by longtime AdExchanger contributor Chris O'Hara. Every...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Snapping Back Some investors might be down on Snap,...