The advertising industry has been plagued by a lack of trust, with vendors, agencies and marketers looking at each other...
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“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. See To Believe It’s been two years since the...
Should brands be wary of the net neutrality rollback?Republican FCC Commissioner Michael O’Rielly aimed to put their minds at ease...
Reelz, an independent cable and satellite TV network, combines technology and direct sales to compete with larger media conglomerates.Although Reelz...
When Facebook said it would change its news feed algorithm to prioritize users’ families’ and friends’ posts, advertisers worried it...
Adobe and AppNexus plan to give marketers supply-chain transparency from the DSP to the SSP by partnering on a pilot...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....