Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Selling Up The New York Times’ in-house content agency, T Brand...
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A few weeks ago, WPP initiated Platform, a unit designed to consolidate data and tech expertise throughout the GroupM media...
Will Kassoy is CEO of AdColony – again. On Monday, Opera Mediaworks said it is changing its name to AdColony as...
Mitú, a digital media company for young Latinos, started out as a multichannel network on YouTube and has since expanded...
"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written...
Two years ago, Media.net started helping publishers move their header bidding partners to a speedier server-to-server configuration, which has since...
Despite skyrocketing mobile traffic and climbing mobile conversion rates, British airline Monarch was struggling to determine precisely what was or...
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Nielsen’s House Nielsen is trying. It had an acquisitive 2016, snapping...
Twenty-First Century Fox revealed on Friday a preliminary bid to buy out the rest of British pay TV provider and...
The internet of things will be a top enforcement priority for the Federal Trade Commission and the Federal Communications Commission...