Woe is linear. On Thursday, Paramount announced that it’s writing down its cable TV business by $ 6 billion and...
AUCKLAND, Today: After a competitive pitch, indie agency Yarn has been chosen to handle brand strategy and creative for HELL...
Paramount reported declines in its top-line, TV, and film revenues in its second-quarter earnings call Wednesday, but it turned a...
For the past several years, people have lobbed the term “monopolist” at Google. But now it’s not just a playground...
AUCKLAND, Today: Vista Group’s top cinema and streaming guide, Flicks, is thrilled to announce that Flicks NZ hit a record...
Warner Bros. Discovery has wrapped its TV upfront talks, the company confirmed during its second-quarter earnings call on Wednesday. During...
WeightWatchers (also known as WW) has tapped ex-Meta marketer Christina Kothari as global vp of brand and integrated marketing, and...
If you’ve shied away from incorporating social media and influencers into your marketing strategy, now is the time to rethink...
TikToker Megan Boni (a.k.a. Girl on Couch) went viral with her parody of dating life, "Looking for a Man in...
CTV is where the action is for Magnite. Although the full revenue impact of Magnite’s exclusive SSP partnership with Netflix...